About
About Kiwi Life Cover
I'm Johnny Wills — an independent financial adviser based in Auckland, helping New Zealand families get the right cover without the sales pitch.
Johnny Wills
Founder & Financial Adviser
WHY I STARTED KIWI LIFE COVER
Insurance shouldn't feel like a sales pitch.
I started Kiwi Life Cover because too many Kiwis get sold cover they don't understand — or worse, cover they don't actually need. I keep things simple: we'll have a proper chat about what your family looks like, what you're trying to protect, and what you can comfortably afford. Then I'll walk you through the options.
No pressure to sign anything on the spot. No jargon. And if cover isn't right for you right now, I'll tell you that too.
Personal
One advisor, start to finish. You'll always know who you're dealing with.
Independent
I'm not tied to one insurer, so the recommendation fits you — not a quota.
Accountable
Registered FAP and member of FSCL, so the advice you get is properly backed.
Properly qualified, properly accountable
Kiwi Life Cover Limited is a registered Financial Advice Provider (FAP) and a member of FSCL — Financial Services Complaints Limited. That means the advice you get is backed by a recognised dispute resolution scheme, free for you to use.
Keen for a chat?
Give me a call, or pop your details in and I'll come back to you.